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ডিজিটাল মার্কেটিং
Class-01
What is Search Engine Optimization (SEO)
Types of SEO in a large scale
Introducing with crawler/indexer/spy/robots
Digital Marketing – definition & benefits
Class-02
What is SEO competition
In-depth Competitors analysis
What is Niche and how to select a profitable niche?
What is domain and how to select a profitable domain name?
Class-03
Introducing with link, hyperlink, internal link, external link, inbound link, outbound link, DA, PA, Link juice, backlink, and others.
What are Dofollow and Nofollow links
Web 2.0 backlinks
Class-04
Social Bookmarking
Guest blogging
Social Media Profile Links
Forum Links
Class-05
Discussion on Google’s ranking factors
Know the Important 10 ranking factors
Class-06
Q/A sites account creation
Creating a smart and professional profile on Quora
How to answer a question in Quora?
Things to be considered when marketing in Quora
Quora ads account (Paid marketing)
Class-07
What is Google friendly content?
How to write Google friendly content?
Class-08
Tools and resources about Google friendly content writing
Implement KW prominence on content
Class-09
Freelance Marketplaces
Introducing Freelance Marketplaces
Types of freelance marketplaces
Introducing Buyer/client/Outsourcer, Feedback/Rating, Escrow, Cover letter, Deadline etc.
Creating a seller account at Fiverr or PeoplePerHour
Research the successful seller’s gigs/hourly
Creating the first gig/hourly
Class-10
How to Promote Fiverr Gigs or PPH hourly?
How to promote Gigs/hourly to social media
Discussion on “21 days Action Plan”
Class-11
What is WordPress and why need a WordPress site for organic ranking?
How to choose a domain name?
Domain pointing to the hosting server
Installing WordPress by one click using softaculous apps installer
Uploading and installing Themes
What is plugins and how to install a plugin?
Class-12
WordPress site basic customization
Setting up SEO friendly permalink
Creating new pages, Menu’s, categories and so on
Publishing post with proper Onpage SEO
Different Meta Tags: (practical demonstrations)
Creating a Google Analytics account
Discussion on Class, users, new visitors and returning visitors, traffic source and others
Class-13
Submit your blog/website to Google Search Console
Know the GSC interface and important portions such as index, error, 404, ranking position, inspect and others.
Creating a sitemap and submit it to the GSC.
Other necessary activities
Class-14
Full customization of “Yoast SEO” and “Rank math” plugin
Full customization of WordFence Security plugin
Full customization of “Sumo” plugin
Other necessary plugins customization
Class-15
What is affiliate marketing? How to choose a profitable niche for affiliate marketing?
Is it important to have a website for affiliate marketing?
Choosing the Trending and high converted affiliate offers using secret tools
Discussion on popular Affiliate networks, such as:
Step by step guide for affiliate marketing
Class-16
Why FB marketing
Creating a Smart and Professional Facebook Profile
Use the see first option to get the updates from professionals
How to find relevant Facebook group to promote your brand
Creating a Professional Business Page for your brand
Update the newly created page by relevant info
Class-17
Creating an ad account
Setting up the ad account
Targeting by different parameters
Introducing different types of ads
Creating a live campaign from scratch
Retargeting/Re-marketing
What is pixel and how to setup Pixel in a WordPress blog
Class-18
Introducing with the best social media management tools
Others
Class-19
Setting up a live campaign in Social Media management tools
Schedule post, Content calendar, etc.
Creating video & marketing for SMM
Class-20
What is Google AdSense?
How to be approved in Google AdSense?
Introducing International Payment gateways:
Class-21
Final Exam
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